About Us

At our firm, we have the client—and only the client—in mind.

Our reasons for becoming financial professionals are deeply personal. We repeatedly saw many friends and family struggling to find the help they needed to map out their financial future. We are confident that with our understanding of personal finance, coupled with our training as financial professionals, we can help people better prepare for the future. After years in the business, we have developed a reputation for educating individuals in an easy-to-understand manner so they can grasp personal finance and use those concepts to pursue their financial objectives. We feel a commitment to our community.

At our firm, we have the client—and only the client—in mind.

Over the years, we have found that a team approach can be an effective method to help clients who have a wide variety of needs as they maneuver through a complex financial-services world. We invite you to discover and experience the power of our services. We believe it has far-reaching benefits for our clients to get opinions from several sources with diverse backgrounds, education, and experience.

No one strategy fits everyone, which is why every client gets our undivided attention—from planning to execution to follow-up. We take a proactive approach to helping you develop a strategy to address your financial goals and objectives, using the most efficient methods available.

Mark Alcorn

 (559) 412-8492


Diversified Wealth Management Solutions, LLC was formed by Mark P. Alcorn, Jr., CFP® in 2014 to offer truly unbiased comprehensive wealth management solutions to their clients. Mark was born and raised in Fresno, California, attended Clovis West High School and continued his education at the University of California, Santa Barbara obtaining a degree in Mathematics and Economics.

Mark began his career in finance in 2002 with Wells Fargo Bank, while in Santa Barbara. In 2004 he moved back to Fresno to start his Investment Advisory career with Morgan Stanley, obtaining his Series 7, Series 66, Series 31 and CA Life & Health licenses. It was here that he received much of his initial training surrounding asset allocation, diversification and Modern Portfolio Theory. Throughout his career, he has obtained a vast array of experience. His career path has provided opportunities to grow with multiple organizations. He has served as an area investment advisor with Citigroup, where his responsibilities included coverage of several bank branches in the Central Valley. He served as the Producing Managing Principal for the Fresno Office of Waddell & Reed. As part of the leadership team he was instrumental in contributing to the overall success of the large publicly traded company. In May of 2014, he formed Diversified Wealth Management Solutions, LLC, a California Registered Investment Advisory Firm. As the Founding Member and President of Diversified he focuses on delivering customized and comprehensive wealth management solutions to his clients.

Mark believes strongly in continually educating himself and staying involved. He successfully obtained his Certified Financial Planner™ designation in 2007. In 2013, he was nominated, selected, and awarded with membership to the Business Street 40-under-40 class for Central California. He has served on numerous non-profit committees and is a past board member of the Make-A-Wish Foundation. He has also served as a member of the Tulare-Kings Counties Estate Planning Council and the Central Valley Financial Planning Association.

In his leisure, he enjoys spending time with family, playing sports, coaching his girls, and giving back to the community. Mark currently resides here in the Central Valley with his wife, Kim, of 14 years and their two daughters. He looks forward to the opportunity to meet with you.

Client Centered

Client Centered

Whether you are investing to build wealth, protect your family, or preserve your assets, our personalized service focuses your needs, wants, and long-term goals.

Our team of professionals have years of experience in financial services. We can help you address your needs of today and for many years to come. We look forward to working with you.